The new technology promises to “revolutionise the way we understand and evaluate our individual biomarkers.” We spoke to the company behind the launch to find out how this could impact the beauty industry…
To think of your favourite perfume in a purely scientific manner can dampen the magic a little, but it seems there is a formula when it comes to engaging the senses – and AI is giving perfumers a tool with which to find it.
Every fortnight we talk to a game-changer startup about why it exists and how it plans to transform the industry. This week we spoke to founder and MD of Precision Skin, Dr Theodora Mantzourani, about its business model, how its disrupting the industry,...
L'Oréal's venture capital fund BOLD has just invested in Timeline, a Swiss biotech that specialises in longevity in the beauty and health sectors, as the focus on longevity grows in the beauty industry.
It’s been a tech-filled year for the beauty and personal care industry. As 2023 draws to a close, we look back at some of our top beauty technology stories over the past year…
Every fortnight we talk to a game-changer startup business about why it exists and how it plans to transform the industry. This week we spoke to CEO and co-founder of Selfnamed, Anete Vabule, about how it plans to make it easier for budding entrepreneurs...
Every fortnight we talk to a game-changer startup business about why it exists and how it plans to transform the industry. This week we spoke to Anastasia Georgievskaya, CEO of Haut.AI, the company behind generative AI tool SkinGPT.
The technology available to serve the beauty and personal care industry is changing at lightening speed. We’ve rounded up some of the most innovative gamechangers – whether they are disrupting the product development process, overhauling ingredients testing,...
As the Direct-To-Consumer (DTC) beauty market continues to carve out a bigger share of the retail landscape, using the right tools to fine tune digital retail platforms has become make or break.
The Perfect Corp has lifted the lid on virtual try-on data for the nail category that shows how AI and AR technologies are helping to personalize the color nail category and give consumers exactly what they are looking for.
The US beauty market could potentially be fertile ground for Asian cosmetic brands which are valued for their efficacy, innovation, and unique approaches to beauty.
As more personalized cosmetic products become available for consumers, artificial intelligence and augmented reality technology like Perfect Corp.’s AgileFace Tracking Technology are rising to meet the demand for an improved shopping experience.
Kantar analysed global consumer search engine data from the past five years and revealed the trends that are currently shaping the global beauty and personal care industry.
As beauty technology like AI/AR continues to rapidly change the landscape of ingredient formulation and product development processes in the cosmetics and personal beauty care (PBC) industries, innovations are ‘shortening timelines,’ ‘expediting ingredient...
China’s personalised cosmetics industry has hit a new milestone, with Shanghai leading the way in allowing approved retailers to produce customised products in stores, although challenges in quality and safety management remain to be overcome.
The company’s proprietary technology and extensive database uses 3D imaging and consumer health data to analyze the user’s skin and hair traits to match the user with the best products to address hair and skin care issues like dryness and sensitivity.
Consumer demand continues to evolve in 2023 as AI/AR tools become more advanced, allowing cosmetics and personal beauty care product companies to provide more customized omnichannel brand encounters.
Beauty consumers today expect all claims to be scientifically substantiated and see great value in expert-led insights, strategies that will prove key as the value of products are increasingly called into question, says the head of beauty at Mintel.
Beauty will soon transition into industry 5.0 where mixed reality and interconnected drones and exoskeletons will favour the human element, enabling brands to integrate societal values and wellbeing in a smart and efficient way, says an executive from...
Microbiome beauty brand Gallinée has launched at-home skin health test kits in partnership with biotech specialist Sequential Skin that analyse bacterial diversity of a consumer's skin, enabling personalised routine recommendations.
The firm behind the artificial intelligence (AI) and augmented reality (AR) features adopted by Japan’s Shiseido and a raft of Indian retailers says personalised experiences are key to give brands and physical stores the edge in an ultra-competitive marketplace.
International beauty major L’Oréal has acquired a minority stake in Korean temporary tattoo tech startup Prinker to fast-forward its vision of advancing beauty tech that empowers self-expression.
The skin microbiome remains a highly competitive and innovative field, and advances in technology to better map microorganisms of groups and individuals is going to fast shape the category moving forward, says the CEO of a specialised venture capital...
Highly personalised beauty continues to soar and advances in specific digital technologies will empower and inform innovators, offering significant promise in areas like consumer wellness and mental health, says an expert.
Getting your skin analysed from static selfies is set to become a thing of the past as beauty tech firms move to develop new technology to analyse skin and even hair with videos taken with your smartphone.
Luxury French skin care brand Biologique Recherche believes the Thai market is ready for its haute couture personalised skin care services and will use it as a springboard to further expand in South East Asia.
South Korean beauty major Amorepacific has developed highly personalised bath bombs by measuring consumers’ real-time emotional responses to fragrances and colour, designing formulas with algorithms to match individual moods.
International beauty major L'Oréal has developed a digital makeup software offering virtual cosmetics and makeup artist recommendations for highly personalised augmented reality (AR) ‘looks’ to be used across online video streaming services and image...
Beauty tech is a fascinating and innovative space spurring a wealth of innovation across products, tools and services, and there’s plenty to watch in smart personalisation, self-expression and immersive platforms.
The beauty industry has waded through a tough two years but come out stronger and more resilient as it edges deeper into a very different consumer landscape, says the executive editor of market insights firm Beautystreams.
Genderless and gender fluid have risen as beauty concepts over time, but gender freedom takes things further to capture and empower the hearts and minds of every consumer identify, say leading beauty execs.
International skin care major Beiersdorf has developed a method to profile skin based on moisture levels and geographical location, providing an accurate picture of overall skin condition and enabling personalised product recommendations.
Lithuanian startup Openface has secured venture capital funding to expand its AI-powered personalised D2C cosmetics brand further in Europe; part of its wider goal to offer a system for health care professionals.
International beauty major L’Oréal has developed a digital system that analyses protein biomarkers in the skin and predicts trends likely to be experienced because of these, enabling highly customised formulations and more suitable product recommendations.
Special Edition: Beauty Tech - Advances in Biotech, Personalisation and Usability
International skin care major Beiersdorf and independent venture capital fund 9.5 Ventures have co-invested in Dutch beauty startup Routinely that launched its app and range of serums today.
Spanish tech startup Lesielle has created an at-home skin care device that it says takes personalisation one step further, empowering consumers to select bases and actives themselves that are blended and dispensed in single doses according to real-time...
Combining products into skin concern-targeted kits is a smart strategy when trying to educate consumers on the importance of routines, says the retail brand manager of SkinCeuticals.
Listen to Beauty 4.0 - A podcast by CosmeticsDesign-Europe
Technology is required to provide beauty consumers true personalised offerings at scale, and brands and retailers need to be smart about tailoring the shopper experience because consumer demands are certainly there, says Nidhima Kohli, founder of Beauty...
The personalised beauty space is morphing from expert-led to consumer-driven as people become accustomed to a do-it-yourself digital approach and this involvement is likely to stay, says an FMCG consultant.
Personal care major Beiersdorf has developed an artificial intelligence (AI) powered personalised vegan face care range that blends formulas based on individual skin needs using a proprietary algorithm and scientific questionnaire.
A round-up of CosmeticsDesign-Europe’s most-read news from December 2020 shows interest in trend predictions and reflections, industry noise on EU animal testing regulations and microbiota-targeted innovation from Unilever.
L’Oréal’s D2C personalised hair colour company Color & Co took years to develop and plans are now in place to drive it further into the digital beauty world, says the head of L’Oréal’s Tech Incubator.
![Generative artificial intelligence (AI) has the potential to transform the beauty industry by empowering consumers and fostering innovation. [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/headlines/market-trends/how-generative-ai-will-influence-the-future-of-beauty/16446746-1-eng-GB/How-generative-AI-will-influence-the-future-of-beauty.jpg)
![Beauty brands that can offer expert-led discussions and back up all claims scientifically will be able to engage and connect with today's beauty consumer [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-europe.com/article/2023/04/18/substantiated-claims-and-expert-led-insights-key-to-the-future-of-beauty-mintel/16344190-1-eng-GB/Substantiated-claims-and-expert-led-insights-key-to-the-future-of-beauty-Mintel.jpg)
![Industry 5.0 will see the human element gain importance again, as workers return to factories with integrated smart technologies such as exoskeletons and drones [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-europe.com/article/2023/04/12/beauty-tech-entering-industry-5.0-era-where-human-element-and-wellbeing-take-centre-stage-says-beauty-cluster/16326811-1-eng-GB/Beauty-tech-entering-industry-5.0-era-where-human-element-and-wellbeing-take-centre-stage-says-Beauty-Cluster.jpg)
![The skin microbiome test kits contain a simple-to-use patch that consumers apply to their skin for 10 seconds, before packaging it up in a test tube and posting it off for analysis [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-europe.com/article/2023/03/09/gallinee-launches-skin-health-testing-kit-with-sequential-skin-to-analyse-skin-microbiomes-and-personalise-recommendations/16236964-1-eng-GB/Gallinee-launches-skin-health-testing-kit-with-Sequential-Skin-to-analyse-skin-microbiomes-and-personalise-recommendations.jpg)
![The investment comes as beauty standards continue to morph as consumers demand products and devices that help with self-expression and building identities [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-europe.com/article/2023/01/10/l-oreal-minority-investment-in-korea-s-prinker-to-drive-beauty-tech-for-self-expression-personalisation/16069643-1-eng-GB/L-Oreal-minority-investment-in-Korea-s-Prinker-to-drive-beauty-tech-for-self-expression-personalisation.jpg)
![The future of skin microbiome innovation certainly lies in tech-forward innovation, with microbiome mapping and personalisation at the fore [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-europe.com/article/2022/11/11/skin-microbiome-innovation-seeing-tech-personalisation-and-south-korea-lead-the-way-says-seventure-partners/15928751-1-eng-GB/Skin-microbiome-innovation-seeing-tech-personalisation-and-South-Korea-lead-the-way-says-Seventure-Partners.jpg)
![The fast developments and wider access of these three digital technologies mean beauty companies can start developing smarter and more meaningful personalised offerings [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-europe.com/article/2022/10/14/personalised-beauty-future-promise-with-genomics-microbiome-analysis-and-biomarker-sensing-says-sagentia-innovation/15851054-1-eng-GB/Personalised-beauty-future-promise-with-genomics-microbiome-analysis-and-biomarker-sensing-says-Sagentia-Innovation.jpg)
![Biologique Recherche believes SEA is ready for its haute couture personalised skin care services. [Biologique Recherche]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/headlines/brand-innovation/biologique-recherche-launches-ultra-luxury-personalised-services-in-thailand/15775842-1-eng-GB/Biologique-Recherche-launches-ultra-luxury-personalised-services-in-Thailand.jpg)
![Earlier this year at CEW 2022, Amorepacific unveiled its concept 'Mind-linked bathbot' technology that used neuroscience tools to design bath bombs to align with real-time consumer emotional needs [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-europe.com/headlines/brand-innovation/amorepacific-says-neurosciences-key-to-personalised-beauty-details-mind-linked-bathbot-tech-as-example/15825885-1-eng-GB/Amorepacific-says-neurosciences-key-to-personalised-beauty-details-mind-linked-bathbot-tech-as-example.jpg)
![Sephora says it is incorporating digital technology with the human touch via its first Asia ‘next-gen’ store. [Sephora]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/headlines/brand-innovation/sephora-s-next-gen-site-mixes-high-tech-tools-with-the-human-touch/15802089-1-eng-GB/Sephora-s-next-gen-site-mixes-high-tech-tools-with-the-human-touch.jpg)
![The digital makeup artist app enables users to create Augmented Reality (AR) images and filters of themselves that can be posted across online platforms or used during video streaming services like Microsoft Teams or Google Hangouts [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-europe.com/article/2022/07/12/l-oreal-patents-makeup-artist-virtual-makeup-app-for-augmented-reality-images-and-video-streaming/15592760-1-eng-GB/L-Oreal-patents-makeup-artist-virtual-makeup-app-for-Augmented-Reality-images-and-video-streaming.jpg)
![There are huge numbers of brands and manufacturers offering super-smart beauty products, tools and services as technology continues to evolve rapidly [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-europe.com/article/2022/07/05/beauty-tech-2022-trends-see-tinder-style-apps-jewellery-nfts-and-printable-temporary-tattoos/15572879-1-eng-GB/Beauty-tech-2022-trends-see-Tinder-style-apps-jewellery-NFTs-and-printable-temporary-tattoos.jpg)
![Despite a very different post-pandemic landscape, there are key consumer and planetary needs driving trends in beauty [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-europe.com/article/2022/05/31/beauty-trends-after-covid-19-feature-fun-sensory-personalised-and-eco-friendly-says-beautystreams/15459838-1-eng-GB/Beauty-trends-after-COVID-19-feature-fun-sensory-personalised-and-eco-friendly-says-Beautystreams.jpg)
![Genderless beauty is shifting gears into gender freedom, a broader movement pivoting around authenticity and new fluid identities [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-europe.com/article/2022/05/24/genderless-beauty-shift-into-gender-freedom-sparks-joy-and-authenticity-says-coty-l-oreal-estee-lauder/15442705-1-eng-GB/Genderless-beauty-shift-into-gender-freedom-sparks-joy-and-authenticity-says-Coty-L-Oreal-Estee-Lauder.jpg)
![Beiersdorf's method uses basic image data, environmental data and personal data to recommend cosmetic, skin care and dermatology products targeting specific needs for a person's overall skin condition [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-europe.com/headlines/brand-innovation/beiersdorf-patents-ai-skin-profiling-and-personalised-product-recommendation-method/12921746-1-eng-GB/Beiersdorf-patents-AI-skin-profiling-and-personalised-product-recommendation-method.jpg)
![Openface offers a range of personalised cosmetic serums but eventually wants to use its tech to offer dermatology assessments for medical professionals [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-europe.com/headlines/brand-innovation/personalised-beauty-ai-startup-openface-secures-vc-funding-eyes-europe-expansion/12879815-1-eng-GB/Personalised-beauty-AI-startup-Openface-secures-VC-funding-eyes-Europe-expansion.jpg)
![The patent-pending system has been designed to identify 'skin trends' associated with certain biomarkers, enabling highly customised formulations to be blended or product recommendations made [Getty Images]tion development and improve existing product recommendation](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-europe.com/article/2021/07/22/l-oreal-patents-protein-biomarker-analysis-and-skin-diagnostics-system-for-highly-personalised-skin-care/12668298-1-eng-GB/L-Oreal-patents-protein-biomarker-analysis-and-skin-diagnostics-system-for-highly-personalised-skin-care.jpg)
